It would not shock fast-food fans to know that Burger King and Wendy’s, two of the most widely known burger joints in America, come from similarly humble beginnings. Burger King, like Wendy’s grew from a desire to serve low-cost, fresh food options to people who wanted to have a modestly delicious meal. First opened inContinue reading “#Twinning – Three Reasons why Burger King and Wendy’s have Similar Branding”
Category Archives: Fans
Three Ways Wendy’s Uses Humor to Appeal to Fans on Twitter
Wendy’s is a corporation that grew from an ideal – founder Dave Thomas, dreamt of a quick-service style restaurant that served the best, freshest food for the whole family. Now with more than 6,000 restaurants worldwide, Wendy’s is one of the largest and most successful fast food chains around; their mission statement reads, “At Wendy’s,Continue reading “Three Ways Wendy’s Uses Humor to Appeal to Fans on Twitter”